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April 17, 2012
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:bulletgreen:  Fair Exposure and miscategorization


On January 24th, 2012, we released an hq journal regarding Popular results for Browse. In this journal, we described Fair Exposure -- deviantART's algorithm for Popular browse results.  Fair Exposure's goal is to showcase the most popular deviations in a variety of styles, genres, and art forms, without bias towards a particular topic.

Since the release of our Fair Exposure announcement, especially in the last handful of weeks, we've noticed a concerted, dedicated effort made by deviants, or groups of deviants, to specifically beat (or "game") the system.  Deviations have been intentionally miscategorized in hopes of having them appear "higher" in Popular results.  This has, rightfully so, resulted in complaints from deviants who submit to deviantART in a fair and honest manner.   


:bulletgreen:  What we're doing


The engineers who make up deviantART's Search team are well aware of the current issues and concerns regarding Fair Exposure.  They're already hard at work on Fair Exposure algorithm enhancements that will be significantly more robust when it comes to miscategorization (in addition to a number of other upgrades).  Please know that we're constantly working to maintain Fair Exposure's inherently impartial nature.

In the meantime, while those enhancements are still being refined, swift action will be taken against any deviant who is found to be purposely and/or flagrantly manipulating Fair Exposure.  Such action might include a site suspension or ban.


:bulletgreen:  Better browsing, on the way


Fair Exposure is important in order to truly bring to light the depth and breadth of the work submitted to deviantART daily, with an aim to appeal to a broad spectrum of tastes and interests.  It's equally as important that we keep Fair Exposure healthy and functioning appropriately, as to ensure that deviations on display are truly deserving.

Thank you for your feedback and continued patience as we work to build an optimal browsing experience.

~Heidi


Add a Comment:
 
:iconthegeforce:
thegeforce Featured By Owner Jul 1, 2013  Hobbyist Photographer
found this through the random deviation button
Reply
:iconbattlebrothertherix:
battlebrothertherix Featured By Owner Jul 18, 2012  Hobbyist Writer
I don't see much actual description of the Fair Exposure algorithm.

You've told us that there is one, but I'm afraid I don't see much actual description.

I'm afraid it isn't even cleverly concealed.
How does the Fair Exposure algorithm work, exactly?
Reply
:iconthe-uglytruth:
The-UglyTruth Featured By Owner Jul 18, 2012
Do you do web development? Do you understand mySQL/PHP, queries and limits?

Even if you did, why would they tell you 'how' its done? What would be the point? Do you see google telling people how it gathers it's search results?
Reply
:iconbattlebrothertherix:
battlebrothertherix Featured By Owner Jul 18, 2012  Hobbyist Writer
Pretty much, yes.

We know how google gathers its results.
Closest word match-up.
Nearest relevance.
Most popular result selected based on previous two parameters.
Reply
:iconthe-uglytruth:
The-UglyTruth Featured By Owner Jul 18, 2012
'Nearest relevance'.

And how is that defined, exactly? You obviously don't understand the complexity behind it if you think it's that simple. Cut the developers some slack, what they're doing isn't exactly easy.
Reply
:iconbattlebrothertherix:
battlebrothertherix Featured By Owner Jul 18, 2012  Hobbyist Writer
Closest relevance: Defined by keywords and definitions written into website coding.

It's closest match-up of words, as in the first parameter, only in greater detail.
Reply
:iconthe-uglytruth:
The-UglyTruth Featured By Owner Jul 18, 2012
How do they sort it? Decide what is more relevant? It goes way beyond metadata. You've got spiders, filters, analytics, an endless length of parameters. You could go ask google but, oh wait, they don't hand out their algorithms. Why? Because it's their secret to success. I still think you don't grasp exactly what you're trying to talk about here.
Reply
:iconbattlebrothertherix:
battlebrothertherix Featured By Owner Jul 18, 2012  Hobbyist Writer
Even so, I'm not asking for an in-depth analysis. The journal said it would explain Fair Exposure but didn't at all.
Reply
:iconthe-uglytruth:
The-UglyTruth Featured By Owner Jul 18, 2012
"Fair Exposure's goal is to showcase the most popular deviations in a variety of styles, genres, and art forms, without bias towards a particular topic."
Reply
(1 Reply)
:iconsyntheticsart:
SyntheticsArt Featured By Owner Jun 27, 2012  Hobbyist Digital Artist
Lets start an art riot
Journal: [link]
Group: [link] front page
Image: [link]

-- For the people who deserve --
Reply
:iconsnicholes0000:
snicholes0000 Featured By Owner Jun 23, 2012  Student Digital Artist
I know im very late to the punch on this one, but fair exposure was brought to my attention only about a week ago, by a site moderator, actually. It's a shame the way all this works. The thing is, group mods and other painters, website owners seem to really like my stuff. Ive been recently asked to do art for several websites and people, and (until i quit yesterday) i was a working concept artist. I get very little views, but from all the right people. I ve never been on front page, and im sure i never will. This should be a showing place for mid level artists, not people whos stuff is so bad and theyre just fishing for a compliment, and not for the famous pros either. Do you think Stanley Lau needs you to make him more popular? Who doesnt know Artgerm? He has so much work he can barely finish it(his paintings sometimes take up to 100 hours) I am not just some guy having fun. This is my career and i take it more seriously than you could know. I think its ENTIRELY unfair that i have to compete with naked women. If you hand a man a picture of an alex ross painting and one of a beautiful nude woman, what do you think hes going to look at? I have no respect for people who make their living by taking off their clothes. NO algorithm will fix this, and of course there are far too many images to personally look through. The only thing i can think of that will fix this? Deviantphoto. It should be an entirely diff site. Not bc i don't consider it art, but i don't at all care about a frontpage full of kittens and nude women, lip gloss designs and 5,000 views for a photo of a pencil. Its so sad. Im shocked we even have to report gamers, bc they are right on the frontpage every day, where you can see it. It's so ridiculous the way they attempt to defend themselves. Now that i know how to report them, ill just do that instead. Thanks for your time.
Reply
:iconmaplebee:
maplebee Featured By Owner May 8, 2012
Would be nice to see Fair Exposure also strive to allow unseen artists on the front page by mitigating the presence of already popular artists. There are a few (I don't want to mention names and draw haters down on them when the artists have done nothing wrong) who end up on the front page every single day (usually with the same series of works) - and to say 'every day' is no exaggeration whatsoever. Would be nice if, when an artist makes the front page so many times within a certain time frame, the system then doesn't choose them for the front page for a few days (or whatever span seems fair).
Reply
:iconsnicholes0000:
snicholes0000 Featured By Owner Jun 23, 2012  Student Digital Artist
My thoughts exactly. Nothing but photos of kittens and naked women.(which has apparently become my catchphrase) Ive spent the last day arguing back and forth with a guy who got 5,ooo friggin views for a photo of a pencil. Thats absolutely absurd.
Reply
:iconbattlebrothertherix:
battlebrothertherix Featured By Owner Jul 18, 2012  Hobbyist Writer
Sure, there are some pieces rightfully on the front page, but most of it isn't.
Reply
:iconelitejohan:
EliteJohan Featured By Owner May 7, 2012  Student Digital Artist
So why did =sanguisGelidus get suspended? For starting the petition that you reply to in a friendsly manner here? I don't know if that's why he was suspended, but I can't see any other reasons...
Reply
:iconnamenotrequired:
namenotrequired Featured By Owner May 6, 2012  Student Interface Designer
I featured this article in my recent Community Relations Update! :D
Reply
:iconshellandshilo:
shellandshilo Featured By Owner Apr 30, 2012
I DON'T AGREE i JUST COME ON HERE TO JUST POST MY PHOTO'S TO HAVE FUN AND ADMIRE OTHER DEVIANTS AND THEIR CREATIVE TALENT IF I WANT POLITIC'S i WILL TURN ON THE NEWS i THINK i WILL STICK TO DESKTOPNEXUS MORE FUN AND LESS CATEGORY'S i JUST CAME ON TO BROWSE AND FOUND ALL THESE NOTICE'S THAT SAID i PUT MY PHOTO'S IN THE WRONG CAT AND THEY HAVE BEEN MOVED HOW RUDE MADE ME FEEL LIKE A CHEAT PLEASE GET A LIFE THIS IS SUPPOSE TO BE ENJOYABLE NOT ANY MORE
Reply
:iconelitejohan:
EliteJohan Featured By Owner May 7, 2012  Student Digital Artist
I see your deviations have the right category, and it's not always a category fits perfectly, but placing traditional art in Photoshop .psd files is simply retarded... (just an example)
Reply
:iconkiriyume:
KiriYume Featured By Owner Apr 28, 2012  Student General Artist
Thats much better <_< I was getting tired of seeing the same deviations EVERY day. Popular mi baxside! Its forced popularity and that's kinda unfair
Reply
:iconjeanfan:
JeanFan Featured By Owner Apr 26, 2012  Hobbyist Photographer
"In the meantime, while those enhancements are still being refined, swift action will be taken against any deviant who is found to be purposely and/or flagrantly manipulating Fair Exposure. Such action might include a site suspension or ban. "

So where can we report people who are still gaming? It's been a few weeks since your announcement but I'm still seeing deviations being shuffled through particular categories to gain an advantage by the same people who've been and still are gaming the system. I don't think most gamers see your threat as capable of being coalesced into any action. And frankly, I don't think this announcement is really anything more than a PR stunt.
Reply
:iconheidi:
Heidi Featured By Owner Apr 29, 2012
Please report any suspicions you have, being as detailed as possible, to our Help Desk. [link]

Thank you.

~Heidi
Reply
:icontigris-lily:
tigris-lily Featured By Owner Apr 25, 2012  Hobbyist Digital Artist
I feel that showcasing only popular categories does not make it 'fair'. It would make more sense to pick out by HAND the 'hidden gems' of devintArt, then show us. No one can cheat the system that way, and we all get a fair amount of exposure.
Reply
:iconelitejohan:
EliteJohan Featured By Owner May 7, 2012  Student Digital Artist
That would be a personal feature, and not at all what deviantART as several unique individuals would think.
Reply
:icontrixieg:
trixieg Featured By Owner Apr 24, 2012  Professional General Artist
It seems that "Fair Exposure" cancels out "Popular" browsing. By assigning what is to be shown, then it is no longer filtered on the basis of being popular.

It also undermines the purpose of having a Daily Deviation. If dA is already jurying what is shown in the search filter, why showcase more art? The Daily Deviation just becomes one more category where the user is force-fed suggestions. Only the DD is a more reliable source; quite often the popular search results show remarkably unpopular art (art with less the 100 pageviews and zero comments, yet still high up on the front page).

Also, wasn't the purpose of Groups to offset the natural juggernaut of the popular search feature? So that the user could dig deeper into his or her field of interest?

I understand the rationale behind a fair exposure algorithm, but I think it has to coexist with the popular search function. Because users still want their popular search, with all it's warts and stagnancy. A fair exposure search filter should be an opt in feature, running in tandem to popular search. Not replacing it.

Instead of a forced search filter, I would welcome another dedicated segment of the search page — like the Daily Deviation — which highlighted art from all the categories. Not juried (like DD), just showcased based on popularity/topic/etc. That kind of Fair Exposure could happily coexist with the rest of the dA's features without undermining the structure that users have already bought into.

I notice that many of the serious comments remain unaddressed. Does dA have an ombudsman?
Reply
:iconpactosh:
Pactosh Featured By Owner Apr 23, 2012  Hobbyist General Artist
Meh.
Reply
:iconbcbdrums:
bcbdrums Featured By Owner Apr 22, 2012
thank you for all your hard work. :)

i have a thought--i frequently see people comment everywhere that searches always yield the same lame results. i'm thinking people just don't know how to filter their searches properly. is there an article somewhere that discusses that topic that people could be referred to? and if not, perhaps an article could be written?
Reply
:iconandre-cosmo:
Andre-Cosmo Featured By Owner Apr 22, 2012  Hobbyist Photographer
Im constantly browsing through resources and stock for artworks I do, and almost everytime I stumble upon this same issue. Trying to find something specific is a hard work, so Ive been wondering would it be possible to a) other users to add keywords/taggs to other peoples art to specify it, and/or b) to modify the search engine towards something like what they use in for example at istockphoto.com (not replicate, but for example to have somekind of "optional" advansed search possibility)???

All in all, nice work from you guys at #HQ to be fair to everyone ;)
Reply
:iconemmal27:
EmmaL27 Featured By Owner Apr 23, 2012  Professional General Artist
I really like the idea of being able to add keywords but that could easily be abused by trolls. Maybe we should be able to accept or deny the addition of tags.

An advanced search would make it so much easier to search. Being able to further refine search parameters would speed up the find process. :D
Reply
:iconc7colours:
C7colours Featured By Owner Apr 23, 2012  Student Filmographer
I agree. It could easily be used and abused by trolls, but I support the artist having the option to accept or deny tags.
Reply
:iconmoni158:
moni158 Featured By Owner Apr 22, 2012  Student Filmographer
I wouldn't call prioritising certain categories 'fair'.
Reply
:iconnarxinba222:
Narxinba222 Featured By Owner May 31, 2012  Student Interface Designer
:iconlikeitplz:
Reply
:iconscholarwarrior-lad:
scholarwarrior-lad Featured By Owner Apr 21, 2012  Hobbyist General Artist
I find it somewhat ironic something that puts more popular things more prominently is called "fair exposure" or "balanced viewing". It's all in the reference framing and wording...
Reply
:iconrabbitica:
rabbitica Featured By Owner Apr 21, 2012   Digital Artist
I'm glad you guys (as in both boys and girls..lol) at dA are concerned with "Fair Exposure" and doing something about it. Good on ya and keep it up. Thanks. :)
Reply
:iconzaraalfonso:
ZaraAlfonso Featured By Owner Apr 21, 2012  Student Digital Artist
I think the 'fair exposure' is kinda killing most of the exposure dA brings to artists period. A lot less people are looking at the front page which means less exposure or everybody. DA's front page is what attracts people to join the site, to see beautiful artwork and the prospect of exposure, but with both of those things gone I find it much less appealing, and judging by the comments so do many others.

I would suggest having both the old popular system back, and the fair exposure system as maybe a 'varied' option, and if it's not possible to host the both of them then I would prefer having the old system back. There is plenty of ways to get exposure on da, groups, dds, features ect and if people want to see photography, read literature or see fractal art they can very well go search for it.
Reply
:iconmicahgoulart:
micahgoulart Featured By Owner Apr 21, 2012  Hobbyist Photographer
How do you know less people are looking at the front page?
Reply
:iconvisceralzen:
visceralzen Featured By Owner Apr 28, 2012  Hobbyist Photographer
there's a front page?
Reply
:icongrenac:
Grenac Featured By Owner Apr 23, 2012
I go straight to my profile page and messages from there. I've seen people off-site talk about how they do the same due to the content on the front page :B
Reply
:iconemmal27:
EmmaL27 Featured By Owner Apr 23, 2012  Professional General Artist
I never look at the front page. I go directly to my messages.
Reply
:iconstraw-hat:
straw-hat Featured By Owner Apr 21, 2012  Hobbyist General Artist
I've seen several people trying to get more views by abusing keywords. I wish there was a way to fix that problem. :/
Reply
:iconmystykness:
MystykNess Featured By Owner Apr 21, 2012  Hobbyist Digital Artist
Yeah, I also like the idea of being able to switch between the "most popular overall" settings and the fair exposure settings. I think it's great that you guys are trying to pu the "fair" in "Fair Exposure", but I'd still like to see the overall popularity from time to time.
Reply
:iconinaerx:
inaerx Featured By Owner Apr 21, 2012
I'm agreeing with =ProdigyBombay, this "fair exposure" isn't much of a fair exposure....
Reply
:iconcarmenveloso:
CarmenVeloso Featured By Owner Apr 21, 2012  Hobbyist General Artist
"In the meantime, while those enhancements are still being refined, swift action will be taken against any deviant who is found to be purposely and/or flagrantly manipulating Fair Exposure. Such action might include a site suspension or ban."

What do you mean by deviants who are purposely and/ or flagrantly manipulating Fair Exposure?
Reply
:iconmegami-yaiba:
Megami-Yaiba Featured By Owner Apr 21, 2012  Student Digital Artist
There are apparently people who purposely uploaded unrelated pieces to really obscure categories, which are more likely to make the front page using Fair Exposure.
Reply
:iconcarmenveloso:
CarmenVeloso Featured By Owner Apr 22, 2012  Hobbyist General Artist
But are the obscure categories more popular?
And what are obscure categories? Macabre & Horror?
Reply
:iconmegami-yaiba:
Megami-Yaiba Featured By Owner Apr 22, 2012  Student Digital Artist
The Fair Exposure system more or less takes the most popular item from each category, which means that even less popular categories have a chance to be on the front page. Which is nice, but then categories that get uploads very rarely (IDK, ex Theatre Design or something) can be used to get on the front page (Uploading something completely unrelated to that category there, and then much less favorites/views than required normally can launch it to the front page)
Reply
:iconcarmenveloso:
CarmenVeloso Featured By Owner Apr 22, 2012  Hobbyist General Artist
Ahhhhh! Now I get it! I thought Fair Exposure featured the most popular deviations all time and didn't consider their categories.
Ok, ok.
Thank you!
Reply
:iconmegami-yaiba:
Megami-Yaiba Featured By Owner Apr 22, 2012  Student Digital Artist
Haha, you're welcome!
The system you described is the old system, which is the one many people would like back, or at least have the option of returning to.
Reply
:iconcarmenveloso:
CarmenVeloso Featured By Owner Apr 22, 2012  Hobbyist General Artist
Well... I think this one helps better the small art genre to be exposed. For example, I searched a loooot to find a portuguese literature group, while I have found many portuguese photography groups.
Reply
:iconmegami-yaiba:
Megami-Yaiba Featured By Owner Apr 22, 2012  Student Digital Artist
There are definitely nice things about this system too - it's interesting to see some stuff on my front page that I wouldn't normally go out and look for, but on the other hand there are some categories that I really just don't care much for. Having the option of switching between Newest, Most Popular and Fair Exposure would be great.
Reply
(1 Reply)
:iconcolachu:
ColaChu Featured By Owner Apr 21, 2012  Hobbyist Digital Artist
I agree about at least having the option to view the true "most popular" front page using the old algorithm. I don't really like the new way, even though I'm sure the people that wrote it had good intentions. :(
Reply
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